The short answer?
Because we were tired of losing good agents to firms that were offering them higher commission splits.
The long answer?
The real estate industry has changed and is continuing to change. Customers expect more for less. As a result agents want to earn more money and giving them an opportunity to do that is huge for many agents. If we can help agents put more money back into their pocket it will give them more money to invest back into their business. My only regret is that we didn’t make this change sooner.
Let’s go into a more detail about the long answer because it’s important to understand why we made this change and how we can justify it.
A short history lesson…
15 years ago, we had an office with over 100 agents. It was expected that agents had offices and assigned cubicles to work in. We couldn’t force agents to be in the office but we expected them to be there or out working and creating new business. As a result it was also fairly standard to collect 20-25% of an agents commission on every deal they closed.
Those days are long gone and if there is one thing I have learned in the last few years is that you have to embrace change and accept what is happening around you because we risk being left behind if we don’t. Even with these changes we still may be left behind. There is no doubt in my mind that if someone could figure out how to create an Uber / Lyft like process for buying and selling real estate it would have already been done. The issue is that a real estate transaction can be very complex. There are definitely companies out there offering their services at a discounted rate and that is common when we’re in a strong sellers market like we are currently in.
Why we Became an Aggressive Commissions Splits real estate brokerage
Fast forward to 2016, we would occasionally lose a good agent who was offered more money. Now we have an option to keep them. We have an option for them to earn 100% of their commission if they choose to pay $3,000 for the year. Would I like to make 20-25% on every closing? YOU BET but it’s not possible. When an agent gets to a point where they can handle 98% of a transaction on their own it makes sense for us to offer them an option to earn 100% commission.
What makes us different from other LOW commission brokerages? REAL SUPPORT
We still offer amazing support. Real support, face to face in house support. The type of support that allows you to come in and meet with myself or Carlos, our office manager with more than 40 years of experience. You don’t have to send an email to some random email address and hope that someone responds to you in 2-3 days. Agents can always meet with us face to face or pick up a phone and call us!
You can always meet with us face to face or pick up a phone and call us!
The one thing that I still hear agents tell me on a regular basis is that they occasionally need someone to help them with an issue and we’re going to be here to help you.
What else makes Axia Real Estate Group unique?
We offer one on one mentoring for new agents. You will have an opportunity to get all of the support you need if you’re new to the business. Do we pay you 100%? No, we don’t. We don’t have an issue answering questions and giving you guidance but the guidance that a new agent needs compared to an experienced agent is much different. We are going to give new agents an opportunity to graduate to earning 100% once they can handle most of a transaction on their own.
Our goal is to grow to about 150 agents in San Diego, Imperial & Riverside County. Having a 1,000 agents would be great but that is not my goal. I want to focus more on quality agents and if you’re interested in talking I would love to meet with you.
Quick summary of additional benefits we offer to all agents
- AWESOME OFFICE CHEMISTRY!
- REAL SUPPORT
- A REAL OFFICE
- A PLACE TO MEET CLIENTS
- VIRTUAL ASSISTANTS
- DAILY / WEEKLY TRAINING
- VIDEO MARKETING
- WEBSITES THAT ARE SEO FRIENDLY
- NO DESK FEES
- FREE PRINTING / COPYING
- FREE MARKETING MATERIAL / TEMPLATES
- BINDING MACHINE FOR MARKETING MATERIAL
- COMPUTERS AVAILABLE IN THE OFFICE
- BACK OFFICE TRANSACTION MANAGEMENT
- SEO TRAINING
- IN HOUSE DESIGN SERVICES
- IN HOUSE TC SERVICES
- COMMISSION PAID DIRECTLY FROM ESCROW
- AND SO MUCH MORE!
We offer a lot more and if you would like to talk or meet for a few minutes I would love the opportunity to meet with you. It never hurts to explore all of your options!